LG, which competes well with Samsung in all other areas, has been a laggard in the Android smartphone space as it is too slow in launching new phones while on the other hand most of their phones were entry level, which resulted in low brand recall as far as phones are concerned.
However during this years' MWC, LG has shown a lot of keenness to make it big. It launched Optimus Vu which is a 5 inch Samsung Note challenger as well as a range of product under its new L series.
Under the new L-Style design strategy, the Google Android OS running Optimus brand smartphones will feature metallic elements on the body, slimmer look, better keys placement and comfortable form factor.
The three phones launched under the new series are Optimus L3, Optimus L5 and Optimus L7.
The Optimus L3 features 3.2-inch touchscreen display with 3 megapixel camera and runs Android 2.3 Gingerbread. Sporting a 4-inch touchscreen display, the Optimus L5 is the middle brother with Android 4.0 Ice Cream Sandwich. While the flagship Optimus L7 will feature 4.3-inch touchscreen display and will feature a 5 megapixel camera.
There were other important phones from LG announced including the latest version of Optimus 3D. All these launched put together LG seems to be one of the most important mobile phone brand to watch out for in the next year.
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